Crafting Visual Stories

San-Claire Graphic Designer in London

Chris San-Claire Design is a London-based graphic design studio specializing in branding, logo design, packaging, creation.

Graphic Designer - An abstract painting features two human-like silhouettes composed of swirling, fluid colors. Bold reds and deep purples blend with bright whites and soft pastels, creating a dynamic and ethereal scene reminiscent of a dreamlike London nightscape.
A bright green double quotation mark symbol, consisting of two curved shapes facing the left, resembling a mirror image of a single quotation mark. The Graphic Design is set against a light gray background, reflecting the modern aesthetics of san-claire design.

Design is not just what it looks like; design is how it works to connect our clients’ brands to their audience with creativity and precision.

A bright green double quotation mark symbol, consisting of two curved shapes facing the left, resembling a mirror image of a single quotation mark. The Graphic Design is set against a light gray background, reflecting the modern aesthetics of san-claire design.

Crafting Your Brand Identity

Expertise in Branding & Logo Design

As a dedicated graphic designer based in London, I specialize in creating distinctive branding and logo designs that capture the essence of your business. My role extends beyond design; I serve as the primary liaison for companies aiming to establish or rejuvenate their brand identity. Whether you’re local or international, I’m here to transform your vision into a compelling visual narrative that resonates with your target audience.

A green icon, designed by San-Claire Design, features two interlocking shapes forming an oval, perfect as a logo or favicon.

Crafting Your Brand’s Future

As a dedicated graphic designer, my passion for design transcends mere aesthetics. I am committed to collaborating closely with businesses both in London and globally, ensuring your brand identity resonates with your target audience.

Experience.

With more than fifteen years of experience in graphic design, I possess a comprehensive expertise in the field. My portfolio showcases a diverse range of projects that demonstrate my work and style.

Creativity.

Design logos and brands that stand out with exceptional design. I specialize in creating eye-catching brand identities that showcase your products or services in the best light possible.

Quality.

Achieving excellence requires a process that is meticulously tailored towards enhancing brand recognition and identity, particularly when designing a logo and formulating a branding strategy.

San-Claire Graphic Design Projects

Graphic Design, Brand Identity, Logo Designer London,

Here are some of my latest prints, brand identity, logo, and graphic design portfolio work that I have created by San-Claire graphic designer & Logo Designer in London.

Approach

As a curious observer, I am passionate about thoroughly understanding every aspect of a project to craft an effective communication strategy. This knowledge fuels my creative thinking, enabling me to translate complex concepts into impactful designs as a logo designer in London.

Demanding Attention

The key to positioning in your industry is exceeding expectations and forming a confident brand identity strategy. Research and discovery and everything is ‘designed’. I help by dodging the fear of being different within your field or the fear of transformation and to embrace what makes you stronger and more unique in your area.

Making People Care

Graphic design creativity is the common ground that we all get inspired by and is subjective. Like all forms of creativity, the design should provoke a reaction and leave a lasting impression on the audience. I focus on crafting intelligent and meaningful visual design explanations to bring businesses and consumers closer together

Designing for Success

The path to a great graphic design concept is not easy; nothing good is easy. Working out how to overcome obstacles, rather than how avoiding and tackling a problem from fresh perspectives lead to more attractive graphic design solutions.
Process.

1. Strategy Phase

The strategy is where I get to know who you are as a brand and its personality. Your audience demographic your competitor’s attributes and weakness gaps in the market. We define your key messages, Primary, Secondary and Submesseging to your strategy and build the brand’s story and personality.

2. Design Phase

With the positioning and strategy defined, We can move on to exploring a range of contrasting creative concepts. The focus is to achieve relevant, meaningful and innovative ways to articulate what you want to say

3. Development Phase

Once the preferred concept is chosen, I then begin to develop the finer details of the design. Adding any design elements, typography and style guide before it is applied it across all deliverables.

4. Delivery

All areas of design production are managed to ensure the best outcome. The project launched into the real world and I stay in regular contact to gauge its success post-launch.

Design Blog

Check out the latest graphic designer blog posts. We have a great article called Logo Challenge 2018, a great collection of logos and variety. In addition, there are 9 Logo Design Tips That Will be Your Life Simple, a quick reminder of the basic principles when designing a logo.

Going back, we wrote a piece called Why Is Brand Identity Your Business Personality? But, again, an essential foundation surrounds an individual or business personality, the image portrayed and seen by others.

The world is constantly changing and keeping one relevancy in an ever-growing ladder that never finishes. Therefore, one has to reaffirm their brand and identity through campaigns, products, services, and ethos.

Our portfolio has a full range of logos and brand designs that assert how every individual project has its own style.

Have a look at D&AD for some outstanding awards received by up-and-coming designers.

Global Association for Creative Advertising & Design Awards | D&AD (dandad.org)

What does a Graphic Designer do?

Graphic designers are responsible for the visual style and images in magazines, newspapers, product packaging, and websites. They create the overall look of a project and decide how images and text will work together to communicate a message. They work with clients, art directors, and other designers to create a style that meets clients’ needs.

How to become a Graphic Designer?

Graphic designers usually need a bachelor’s degree in graphic design or a related field. However, you can follow the profession as a graphic designer responsible for creating visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers. In addition, they develop the overall layout and production design for various applications such as advertisements, brochures, magazines, and corporate reports.

What is a Graphic Designer?

Graphic designers use typography, colour, illustrations, photography, and various printing and layout techniques to create visual compositions. Common uses of graphic design include identity (logos and branding), publications (magazines, newspapers, and books), advertisements and product packaging. Session as a graphic designer with other means of training. They must also be proficient in computer software programs for graphic design, such as Adobe Photoshop, Illustrator, and InDesign.