Rootmover Landscape Gardening
Finding a reliable, experienced landscape gardener can be a frustrating process. There are so many options out there, and it can be hard to know who to trust. That’s why we created Rootmovers. We’re a company that connects you with experienced, professional landscape gardeners. We make it easy to find the right person for the job, and we’re always here to help if you have any questions.
Since we’ve been around for a while and entered into business in 2009, we know how to do challenging work the old-fashioned way – hands-on. As well as being able to take advantage of the latest tools, equipment and techniques to serve our customers the best way possible – combining the best of both worlds.
Briefing:
- Dependable
- You can always be counted on, trustworthy results, like a good friend.
- Personable
- Brand and product feel like a one-to-one relationship. Rootmover is a partner that understands your needs. Start-up
- Style
- Fresh, Stunning and iconic.
Project Includes
Design Ideation
Design Direction
Final Design
Design Presentation
Details
Client: Rootmover Landscape Gardening
Strapline: Maintaining the Great Outdoor
Date: 2018
Additional Information
Process
Dependable, Reliable, Friend, Personal, Stylish, Fresh, Stunning, and Iconic are required for this logo design project concept
Researched the London and home county area of similar service offerings. To see what was offered and the type of audience they catered to.
As questions to the current clients about their requirements of the service it provides.
Then moved on to brainstorming keywords for ideas.
I moved those into sketches for the design of the logo.
Ideas
A selection of five icons/marks were selected with another three typefaces that felt that they inspired the dependable stunning iconic personal touch. Then a variety of colours would represent fresh, reliable and friendly.
Thoughts
The briefing was very well executed from the start and left an enormous scope of possibility to create the suitable Iconic logo required by the client.
The logo needed to be used on the standard stationery and vehicles, and tools.
The idea was to make it simple and bold simultaneously, so it could be seen from close and far away with the details withstanding.
Rootmover owner Stuart Wheeler accepted the designs and moved forward to the next steps in his company’s branding.